Calgary Social Media Agency Helping Businesses
Learn How To Integrate Social Media Into Existing Business Marketing & Communications.
Did you know that the majority of businesses in Alberta are small businesses? They account for 95% of all business activity in the province!
It doesn’t matter which industry you hail from: insurance, real estate, tourism or human resources. There are several ways to integrate social media into your business and add value for your customers, clients & prospects. But knowing where to start with your social media program can be overwhelming.
Here are some things to consider before implementing a social media program:
- What are your goals? (e.g.: brand awareness, customer service, lead generation)
- What resources are available? (e.g.: people and/or budget)
- Who will be involved? (e.g.: solo? team?)
- What does success look like to you? (e.g.: increased traffic? leads?)
How do we track ROI? To my knowledge, there are no businesses (big or small) who can afford to be paid in likes, tweets or shares. At TAKCAM, ahead of implementing any social media and digital marketing program, we review your business objectives and identify how the program will be measured against those goals. (Read more here) We work with you to decide on metrics to focus on, as well as KPIs. (This integration between business, social + digital makes us different from most other social media freelancers and agencies!)
*Alberta Social Media Masterminds Facebook group is a FREE resource for people who want access to news, tips and trends in social media and digital marketing. Join today!
Social Media Management
Now that you’ve set up Facebook or LinkedIn for your business, you’re not sure what to do with it. Our social media programs are anchored on the principle that they support your business goals, so we make sure that the programs are designed to bring your business real value.
Social Media Coaching
Maybe all you need is to tap into someone else’s experience. We’ve worked with industries from oil to insurance, lifestyle brands to household names and organizations large & small. We’ll take a look at your business goals and I’ll coach you on how to use social media to support them with tech and resources available at our fingertips.
Social Media Training
Our Social Media Training programs are designed for beginners through ‘experts.’ If you’re looking to sharpen your social media skills, learn new platforms or train employees about safety online, we’ve got you covered. All training sessions are customizable to meet your goals.