Social Media

“Concentrate all your thoughts upon the work in hand. The Sun's rays do not burn until brought to a focus.” - Alexander Graham Bell

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May 11, 2017
small business in Alberta not using social media

More than 50% of Alberta businesses have no use for social media

“I’M AN OLD DOG AND WE’RE SMALL. WE DON’T HAVE THE TIME OR EXPERTISE TO DO IT [Social Media]. THAT’S FOR CENOVUS AND IMPERIAL OIL THAT […]
May 7, 2017
how do i know if my social media strategy is working

How do I know if my social media strategy is working?

“Will social media work for my business? How do you know?” In the last few weeks, I’ve had queries from several Alberta business owners who want to […]
May 7, 2017
Alberta Business Social Media Crisis Communications

Social Media and Crisis Communications for Alberta businesses

Alberta businesses: please don’t count social media out for your crisis communications! A crisis situation doesn’t usually leave much room for error. People, information, misinformation are moving […]
May 3, 2017
Affordable Social Media workshop for small business owners calgary alberta

Alberta: Social Media for the Reluctant Business Owner

Only 47% of small businesses in Alberta leverage social media. My jaw hit the floor when I read the survey just released by ATB Business Beat. […]
May 2, 2017
what you need to know about influencer marketing in canada

What you need to know about influencer marketing in Canada

Do you need to use a  disclaimer if you’re a social media influencer? Read to find out! If you spend any amount of time on sites […]
March 30, 2017
Does my business need a blog?

Does my business need a blog?

Alberta business owners want to know if they should have their own business blog. Here’s one perspective… Blogs requires time, creativity and resources to produce, so […]
March 23, 2017
Do businesses have to engage on social media?

Does my business actually have to engage on social media or can we just set it and forget it?

This week on Casual Coffee & Social Media Questions, we tackled this question: “Kat: do we have to engage on social media?” If you’ve ever wondered […]
February 25, 2017
FREE Alberta Social Media and Digital Marketing resource

Alberta Social Media Masterminds

Alberta has an engaged social media & digital marketing community. Across the province you can find meetups, events (e.g.: social media breakfasts) but finding a virtual […]
February 24, 2017
use social media to develop your personal brand in alberta

Social Media & Personal Branding

“Your brand is what people say about you when you’re not in the room.” “Kat: I just want a job, why do I need a personal […]