digital marketing

“Concentrate all your thoughts upon the work in hand. The Sun's rays do not burn until brought to a focus.” - Alexander Graham Bell

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October 24, 2017

Social Media and Digital Marketing for Insurance (IBAA Webinar Recap)

How insurance brokers can leverage social media & digital marketing. Last week I had the privilege of hosting a two-hour social media/digital marketing webinar for professionals […]
February 25, 2017
FREE Alberta Social Media and Digital Marketing resource

Alberta Social Media Masterminds

Alberta has an engaged social media & digital marketing community. Across the province you can find meetups, events (e.g.: social media breakfasts) but finding a virtual […]
October 20, 2016
purple magnifying glass

What can you expect when you work with me?

Yesterday I went through my old Canadian Business magazines and stumbled across an opinion piece by Sir Richard Branson: “Define your brand and deliver on your […]
June 13, 2016

Why is social media optimization (SMO) and search engine optimization (SEO) important to my business?

What is search engine optimization and social media optimization? A few years ago, the idea of integrating social media with search engine optimization would have been scoffed […]
May 24, 2016
2018 social media and digital marketing tips for alberta business

Designing a Social Media & Digital Marketing program for insurance industry

Social media is a lot more than just posting insurance quotes to Facebook or LinkedIn. Learn a few simple steps to get started! Your plan doesn’t […]
May 23, 2016
social media for your business calgary

Insurance and Social Media: 4 ways to leverage social for customer service

Insurance professionals are beginning to see the power of social media. They’re seeing an opportunity to reach customers and prospects, communicate more efficiently and effectively, learn […]
April 25, 2016
social media business consultant

Alberta Dentists restricted in social media & digital marketing: are consumers hurt most?

Some industries are restricted when it comes to social media & digital marketing. Alberta Dentists are among that group. Until recently, most consumers likely had no idea […]