“Concentrate all your thoughts upon the work in hand. The Sun's rays do not burn until brought to a focus.” - Alexander Graham Bell

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May 2, 2017
what you need to know about influencer marketing in canada

What you need to know about influencer marketing in Canada

Do you need to use a  disclaimer if you’re a social media influencer? Read to find out! If you spend any amount of time on sites […]
April 14, 2017
human resources and social media how to deal Alberta

Human Resources: addressing negative social media posts online

If you’re a human resources professional who isn’t sure what to do when you’ve been notified of a negative social media post (via an employee) here […]
April 5, 2017
memes copyright and sharing on social media what you need to know

What you need to know about memes, copyright & sharing online

Memes, copyright & sharing – when is it OK and when can you get in trouble? For those of you who have no idea what a […]
March 30, 2017
Does my business need a blog?

Does my business need a blog?

Alberta business owners want to know if they should have their own business blog. Here’s one perspective… Blogs requires time, creativity and resources to produce, so […]
March 23, 2017
Do businesses have to engage on social media?

Does my business actually have to engage on social media or can we just set it and forget it?

This week on Casual Coffee & Social Media Questions, we tackled this question: “Kat: do we have to engage on social media?” If you’ve ever wondered […]
March 18, 2017
Social Media Management Calgary Alberta

Let your audience know you

This post was entirely inspired by an article I read by Peter Spurway, someone whom I had the privilege of volunteering with during the 2008 IIHF […]
March 12, 2017
Should businesses delete bad online reviews or keep them?

Should businesses delete bad online reviews?

Our business has had a few bad online reviews on social media…can we delete them? Did you know that according to a 2012 Nielsen survey, the […]
February 25, 2017
FREE Alberta Social Media and Digital Marketing resource

Alberta Social Media Masterminds

Alberta has an engaged social media & digital marketing community. Across the province you can find meetups, events (e.g.: social media breakfasts) but finding a virtual […]
February 24, 2017
use social media to develop your personal brand in alberta

Social Media & Personal Branding

“Your brand is what people say about you when you’re not in the room.” “Kat: I just want a job, why do I need a personal […]