Alberta's Resource for Social Media & Digital Marketing
June 26, 2018
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The Fallacy of Freedom of Speech and Social Media

Hardly a week goes by when we don’t hear the story of an employee being fired for something that they’ve posted online to social media […]
June 21, 2018
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What Is A Social Media Audit? [Step-by-Step Guide]

If your business is just starting out with social media, you’re going to want to begin with a social media audit. A social media audit […]
May 13, 2018
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How human resources and marketing can help nurture employee ambassadors [social media edition]

Our biggest and best advocates aren’t influencers or paid spokespersons – they are our employees. Many organizations rely on taglines, well-positioned marketing campaigns and even […]
April 24, 2018
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How to avoid being completely tone deaf with communications during tragic events

“Wise men speak because they have something to say; Fools because they have to say something.” – Plato Social media allows us to respond to […]
March 9, 2018
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Creating A Personal Branding In A Few Simple Steps

“Your [personal] brand is what people say about you when you’re not in the room.” If you’re struggling to create and communicate your personal brand […]
February 18, 2018
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Social Media isn’t working for my business

The fact that you’ve found this blog tells me that you’re probably frustrated with social media and you’re not getting the results you expected. Am […]